Three months ago, we got a panicked call from a potential client. “Our Zapier bill just jumped from £400 to [...]
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All posts by Pippa
Why You Shouldn’t Just Use ChatGPT for Your Business (And What to Do Instead)
The Convenient Trap That’s Costing Your Business Last week, I had a conversation with a manufacturing CEO who told me [...]
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Conversational AI in Insurance: 4 Real-World Applications That Actually Work
After 20 years of watching insurance companies struggle with customer experience challenges, we’ve noticed something interesting happening. The industry that [...]
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Conversational AI in Insurance: 4 Real-World Applications That Actually Work
After 20 years of watching insurance companies struggle with customer experience challenges, we’ve noticed something interesting happening. The industry that [...]
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N8N vs Zapier: Why Self-Hosted Automation Is Taking Over in 2025
I’ll be honest, eighteen months ago, I’d never heard of n8n. Zapier was the off-the-shelf automation tool we recommended to [...]
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When Zapier Isn’t Enough: 5 Signs You Need a Custom API Instead
Look, I’ve got nothing against Zapier. In fact, I’d recommend it to most businesses as a starting point for automation. [...]
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When Zapier Isn’t Enough: 5 Signs You Need a Custom API Instead
Look, I’ve got nothing against Zapier. In fact, I’d recommend it to most businesses as a starting point for automation. […]